We Grow B2B Brands

We create content that resonates with B2B audiences and build connections between you and your customers and align Marketing with Sales, to create leads and tangible results.



We’re bringing the world of digital strategy and creative content together with proven methods of focused targeting and measurable success. We're a results driven agency that is focussed on driving leads for our clients.

About Us

Pull The Pin was created in 2021 when Sam Hufton and Ben Hanlin joined forces to maximise their skills sets. There was an opportunity to bring exciting creative content to the B2B world while ensuring we track and deliver tangible results. Our goal is to allow clients to focus on what they do best, and we'll take care of generating leads.

Sam Hufton

Golfer, Digital Marketing extraordinaire and beer connoisseur, our Managing Director Sam Hufton has been working in marketing since 2008.

Sam has headed up some of the top digital marketing agencies in the UK, driving revenue tenfold. With extensive experience in organic search, paid search, creative content and social media, he's worked with household brands including The Discovery Channel, VAX, RAF Museum, Ivanti Software and more.

Passionate about nurturing new talent within the industry, you'll often find Sam helping mentor digital marketing enthusiasts from all walks of life, over a pint!

Sam's LinkedIn

Ben Hanlin

You may recognise the brilliant Ben Hanlin from carving up the ice or performing a few tricks on TV (or even TikTok...), but that isn't the only medium where he makes the magic happen.

Magician, Executive Producer, Content Creator, Radio Host and our Director of Pull The Pin, Ben Hanlin is a force to be reckoned with.

He's achieved over 100 million views online organically, and worked with some global brands including UMBRO, ASDA, Kellog's, Persil, Amazon Prime and Sky Sports.

Ben's LinkedIn

What are you waiting for?
Get in touch!

Whether you're looking to work with us on a one off project, or you're after a brand new strategy that will blow your socks off, we're always up for a challenge. Fill in the form and one of the team will be in touch within 48 hours.